ABOUT THE HOST

Izzy Lugo III is the Founder and Host of the Strange on Purpose Podcast. The podcast tells the stories of professionals shattering the glass ceilings of culture and shows young professionals what happens when you are authentically you 100% of the time. In addition to the podcast, Izzy spends his time working with brands on content creation as has partnered with brands such as Columbia, UGG and much more. Lugo has been previously selected as one of Wisconsin's 25u25 and a Neighborhood Achiever by the Milwaukee Business Journal.

Izzy has a degree in Sports Management from Cardinal Stritch University, where he was a collegiate track athlete and student recruiter. After spending some time in the sports industry, he decided to follow his two passions, sneakers and brand building. 

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